Provide constant celebrations of your client’s successes
Welcome to secret number 5! You have learned how to be in the right frame of mind to create a 7-figure business and a free life filled with bliss; how to have prospects compelled to call you and meet you; how to easily, without selling, share your unique service offering; how to WOW your customers and now you are ready to provide constant celebrations of your customers’ success.
Many people wonder what I mean by a customer’s success. Let me address this right away. When a customer hires your company or buys your products or services, that in itself is cause for a celebration of them making a great decision. I instantly celebrate their success with a letter, note, brownies, and other items. I write personal note cards as well.
When else could a customer have success? Here are some examples in my own personal life of my success as a customer of other people, where I wasn’t acknowledged and could have been. I had an expert redo my social media look. When this was done, a celebration was in order. I had my attorney file my papers for my foundation, and no celebration occurred. And I reached a major medical change for the better, and my doctor missed the celebration opportunity.
How many of these opportunities do you miss? Each time you miss one, you show the customer they aren’t really special, you don’t really care deeply about them, and you certainly aren’t exceeding their expectations.
Today I want you to think about all the celebrations you could be having. Create a big list. Include holidays, birthdays, purchases, milestones, and anything else you can think of. Be a bit wild and crazy and include as much as you can.
Then pick at least one item and implement that with every customer. In a week or so, create a list of 12-24 ways you will celebrate each of your customers regularly. The sky is the limit, so have great fun coming up with these items. When you see how much your customers appreciate you caring about them and again wowing them, you will be excited to do more and more celebrating.
I celebrate all my customers because they are my customers. They are my extended family, and I acknowledge and honor, and celebrate them regularly.
Stan Mann
Success Coach
stan@stanmann.com
